Coaches Corner

From ‘Bad’ to ‘New’: Reframing Your Mindset for CrossFit Growth

One of the most powerful concepts from Jon Acuff’s book, All it Takes is a Goal, is the idea of reframing your mindset from “I’m bad at XYZ” to “I’m new at XYZ.” This subtle yet profound shift has the potential to unlock new levels of growth and resilience—both in life and in the gym. At …

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The Fitness Flywheel: How Small Wins Build Long-Term Success

In his groundbreaking book Good to Great, Jim Collins introduces the concept of The Flywheel—a powerful metaphor for how companies achieve greatness. According to Collins, success isn’t a single defining moment, but rather a series of consistent, small actions that build momentum over time. The more energy you put into the flywheel, the faster it …

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Is Boutique Fitness Right for Me?

If you’re ready for results it’s time to ditch the health club… There was a time when we got all the exercise we require from our daily activities. But as hunting and gathering lead to farming and eventually the industrialized world we live in today the need for human “labor” has been nearly eradicated. Now …

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The Power of Choice

Most of us have an area in our life we wish we were performing better in. That part of us that doesn’t quite fit into our own skin. It could be a touchy subject that our spouse and friends know to steer clear of, the elephant in the room. It could be the promotion you …

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5 Reasons to get STRONG

Fitness trends come and go and most fall to the wayside for good reason. Most programs fail to produce consistent results. It’s a wonder why so many folks stray away from what is tried and true when it comes to exercise programs? “The rule is: the basics are the basic, and you can’t beat the …

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